EFANDR Creative, a Nigerian production company, has launched a Holiday Creator Bootcamp to teach young Nigerians practical skills in photography, cinematography, filmmaking, editing, and storytelling. The program, founded by Ayo Owolabi, aims to bridge the gap between young Nigerians’ creative potential and the opportunities to develop it. Owolabi emphasizes that the bootcamp is a response to the lack of accessible resources for nurturing talent, ensuring participants gain both theoretical knowledge and hands-on experience.
Owolabi, also the Founder and Creative Director of Emerald Floyde and Royal, stated that the bootcamp is not just a holiday activity but part of EFANDR’s vision to create an ecosystem where young creatives can learn, collaborate, and build sustainable careers. He highlighted that Nigeria’s creative industry is growing rapidly, yet many young talents remain untapped due to limited access to professional guidance and tools. By addressing these barriers, EFANDR seeks to support an environment where creativity thrives and translates into viable careers.
The bootcamp is designed to provide participants with hands-on experience, mentorship, and access to equipment. Outstanding participants will have the chance to gain real production experience, helping them transition from classroom learning to professional practice. This approach ensures that participants not only acquire skills but also build portfolios that can attract industry opportunities.
For young Nigerians, this program offers a unique opportunity to explore creative careers and gain practical skills. By participating, they can not only enhance their technical abilities but also build a network of peers and mentors, which is key in an industry where collaboration and connections often lead to career breakthroughs.
EFANDR plans to expand this initiative through the EFANDR Lagos School of Photography & Filmmaking, introducing more structured training programs and mentorship opportunities. The company’s long-term ambition is to see young people build careers, create jobs, and tell powerful Nigerian and African stories to the world.
With a focus on filmmaking, photography, music, content production, and creative education, EFANDR positions its educational initiatives as part of a broader effort to strengthen Nigeria’s creative economy. Through programs like the Holiday Creator Bootcamp, the company aims to empower young creatives and contribute to the growth of the industry.
